![]() ![]() However, there are some limitations to AdMob mediation that publishers should be aware of: At AdPumb, we think that saving time for publishers means more time to work on their apps! What more could you want? Subscribe to AdPumb today to have access to infinite demand through powerful mediation!ĪdMob mediation is a powerful tool that allows publishers to serve ads from multiple ad networks to maximize their revenue potential. Compared to AdMob, AdPumb offers higher fill rates and eCPMs, resulting in 1.5-2x higher income. Publishers may gain all the benefits of this easy step by unlocking the world of ads. Publishers need to connect our SDK with the app code to get started! AdPumb effectively automates all these activities to provide publishers with peace of mind. AdPumb shortens the time it takes publishers to register and tweak the units. AdPumb compensates for this constraint on AdMob’s behalf. Publishers need to register unit ids and create and register with all the networks they wish to bid for the ad unit per unit inside Google AdMob. ![]() This highlights the growing popularity of Interstitials as a mobile advertising format in emerging markets such as India. In India, Interstitials had an eCPM of about $1.10 on Android during the first quarter of 2023. Meanwhile, South Korea’s eCPM rate for Interstitials stood at $11.21. Moving on to 2023, the eCPM for Interstitials in the United States fluctuated from $15.55 in December to $15.26 in March, while Australia closely followed with an eCPM value of $12.29. In the United States, Interstitials brought in the highest eCPM rate of $15.26, followed by South Korea and Australia with $10.60 and $10.28, respectively. Interstitials, a popular form of mobile advertising, generated impressive eCPM rates in several countries in 20. In India, the eCPM for AdMob banner ads on Android was roughly 10 cents. While this is true in India, the equivalent value in the United States is roughly $13. This rate is expected to rise because the new ad format has only been in use for a few years, and adapting will take time in developing countries like India. In 2022, the average rewarded video eCPM for Indian traffic was roughly 1.50 USD for Android. In 2022, the average eCPM in Android was about $10.16. The United States has the largest market share for rewarded video ads. The analysis also claims that, of all the forms of mobile video ads, rewarded video ads have the highest eCPMs. According to a recent analysis, advertisers could expect eCPM rates to range between $10 and $50 per 1,000 impressions. It’s also the most common method of advertising for game publishers. ![]() Calculate Your Ad Revenue AdMob Rewarded Video Ads RevenueĪccording to the IAB, this ad format gets preferred by more than 80% of consumers. ![]()
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